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Australia is arguably one of the most beautiful places in the world. The wild and rugged Australian environment, known for its truly awe-inspiring landscapes and ferociously harsh extremes, is the life force and inspiration behind VITAMAN.

From the beaches to the rain forests to the outback – and even the urban jungles we call home – VITAMAN products celebrate the raw beauty of nature and harness its power to create effective skincare and haircare solutions for men. All of our products are proudly made in Australia – Sydney, to be specific – from only the best ingredients Australia has to offer: its native botanicals. 

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From the journal

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the modern gentleman holding phone tech

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Did you know that during the times of Alexander the Great, any beard longer than a five-o-clock shadow was forbidden?...

modern-gentleman

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The right approach to grooming can revolutionize the way that people look at you. Studies have found that women prefer...

modern-gentleman-beard-care

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Being a modern gentleman isn’t easy, but it’s definitely worth the effort. After all, looking your best will help you...