Rugged Nature began in 2018 when as a family they needed an alternative to high street hair products because all of the common brands had perfumes which were causing their asthmatic mother to well.. not be able to breathe. They decided to make their own solution to this problem, so began experimenting with some natural ingredients to make less scented alternatives.

After months of formulating and testing, they arrived with some of the first products they still have today, hair waxes made from only a handful of Natural UK sourced ingredients to gain results which are a wonderful natural alternative to the products on the high street.

Skip forward 6 months and they had gotten carried away developing Hair Clay, Beard Products, and more, all formulated and professionally safety tested. they were then ready to hit the craft fairs and artisan markets. The handmade products sold rapidly and soon local shops began asking to stock the range.

Now Rugged Nature is an expanding brand of natural cosmetics, and if you haven’t tried it out yet, we would invite you to give it a go!

Tested on students, not animals, handmade in the UK, and fully CPSR tested you can be sure you are buying a safe, quality product either for yourself or as a gift to a loved one.