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Apothecary 87 Collection
Latest from The Journal
A Modern Manual
The Gentleman’s Journal is a modern manual offering grooming advice, lifestyle tips and place to sharpen his intellect. Thus making the modern gentleman a well rounded individual. Enjoy our reads, but first grab your favourite cognac and light the ‘perfecto’ cigar and sit back & relax.
Men's fragrance sales are on the rise. In fact, in recent years, the industry has grown even more quickly than sales of fragrances for women. Clearly, more and more men are starting to care about how they smell—and this should come as no surprise. How you smell is...
What is a gentleman? Maybe you're thinking about men who dress in expensive suits, ride a horse, or sport a monocle. If so, it's time to rethink your idea of the modern gentleman. Learning about them and incorporating modern gentleman traits into your life...
The modern gentleman looks polished every day, in every situation. This may seem like something that is difficult to achieve, but it doesn't have to be. Maintaining a polished appearance requires building a routine that encompasses many different facets of grooming...
Did you know that the human face has around 615 hairs per square centimeter? That must be why 75% of men shave their face every, single day. Now, it doesn't matter how manly and rugged you are, dry, cracking skin as a result of constant shaving is not...
We tend to think that men are difficult to shop for, and it can be even more difficult to find gifts for the man who has everything. The average household in the UK spends about £500 on gifts during the holiday season. Research shows that a great gift is one...
You're a man with taste, walking around with style and charisma. But does your beard match your clean, sleek brand? If not, it's time for you to seal your look with proper beard care. If you're a beard care beginner, you might be wondering: how will I get my beard in...
The Modern Gentleman is an award-winning luxury company. The Modern Gentleman’s mission is to create a lifestyle brand inspiring men to become better men, through education and staying well-groomed. And soon introducing other aspects of becoming a gentleman through clothing, events, and hospitality.
The Modern Gentleman aims to create a space where each person can learn, grow, and aspire to become their best self.
“The Greatest Act Of Rebellion Today Is Being A True Gentleman.”
"A Gentleman Is One Who Puts More Into The World Than He Takes Out."
- George Bernard Shaw
"Dressing Well Is A Form Of Good Manners"
- Tom Ford
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